Envision making an impact for the world with The McGee Group

We believe in supporting the Higher Purpose in our business – which is to make a positive impact for the environment and to elevate humanity. Our focus is to support organizations who are like minded and come together with others to support the mutual goals of conservation, service, and compassion. Many of the brands in our portfolio support a particular cause or foundation that we are honored to be a part of. Working with McGee, our customers are able to support these causes through direct donations, raising awareness, and fundraising.
Get Involved
Vera Bradley Foundation Logo

Vera Bradley - Foundation for Breast Cancer

Since 1998, the Vera Bradley Foundation has raised nearly $37 million for research and treatment in the fight against breast cancer. The McGee Group has proudly partnered with the Foundation for more than 15 years, sharing the Foundation’s commitment to finding a cure. Every fall, we craft a line of eyewear featuring Vera Bradley’s annual Foundation patterns and colors. The McGee Group also donates a portion of every Vera Bradley frame sold to support the work of the Foundation.

Learn More
Life is Good - Playmaker Project

Life is Good - Playmaker Project

Life Is Good Playmakers is focused on bringing happiness and enjoyment to children across the country who need a positive role model. The McGee Group supports this mission and shine a spotlight on the great work being done by Playmakers to instill confidence, purpose, and joy in the lives of kids who need it most.

Learn More
Jenny Lynn Foundation Logo - White Background

Jenny Lynn Foundation

Jenny Lynn McGee was multifaceted – wife, mother, entrepreneur, and a mission volunteer. She devoted her time to empowering girls and help them discover their natural beauty, inside and out.  The McGee Group honors our matriarch’s memory by donating 5% of net profits from the Jenny Lynn Eyewear collection to the Jenny Lynn Foundation, which funds organizations that strive to help women impacted by circumstances beyond their control.

Learn More
Ducks Unlimited - Wetlands Conservation

Ducks Unlimited - World Leader in Wetlands Conservation

Ducks Unlimited was founded in the 1930’s by a close-knit group of sportsmen who aimed to protect the nation’s dwindling waterfowl population. Now a world leader in wetlands and waterfowl conservation, Ducks Unlimited has more than 700,000 members (and growing everyday) and has helped conserved more than 15 million acres of land across the United States. A proud partner since 2006, The McGee Group is inspired by the commitment of Ducks Unlimited to conserve the great American wetlands. Since the program’s inception, DU Eyewear has donated over 1.5 million dollars to their cause.

Learn More