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The McGee Group Signs a License Agreement with Sally Hansen – A division of Del Laboratories

Marietta, GA–(March 2008) The McGee Group, a leading manufacturer of ophthalmic frames, sunwear, readers, and cases has signed an exclusive license agreement with Sally Hansen.  This agreement allows The McGee Group to manufacture and market Sally Hansen eyewear to eye care professionals, distributors, large optical chains, mass merchants, and department stores.

Sally Hansen is the nail color and nail care market leader and produces innovative, high quality head to toe problem solving beauty treatment products that you just can’t get enough of.

“This is an ideal partnership.  McGee is a leader in the industry with impeccable quality and design.  Combined with Sally Hansen color expertise and brand personality, you get a line of eyewear that is functional and fashionable.  Timely and timeless.  That is what Sally Hansen is about,” states Bill Boraczek, Sr. Vice President of Sally Hansen Marketing

The new Sally Hansen fun and feminine designs are currently being developed and are scheduled to hit the market in May 2008 along with a national advertising campaign that will reflect the Sally Hansen image. The national advertising campaign will be in conjunction with Sally Hansen products in teen, fashion and beauty, and trade publications.  Sally Hansen eyewear products with coordinating cases will feature their signature color pallet and will target teens and women of all ages who want products they can trust.

“Fashion and color are important when it comes to eyewear and cosmetics.  We are taking those elements and creating fashionable eyewear in seasonal colors for women like Sally Hansen does through their products.  This is how you develop new categories in eyewear and inspire innovation.  It is a natural fit to partner with a brand that has such a strong heritage and popularity at the retail level.  We will advertise these new products in conjunction with Sally Hansen

For more information about the Sally Hansen Eyewear Collection contact The McGee Group at 800-966-2020 or sales@mcgeegroup.com